Platform decay

Enshittification, also known as platform decay, is the pattern of decreasing quality of online platforms that act as two-sided markets. Enshittification can be seen as a form of rent-seeking [Rent-seeking].

(“Enshittification” 2023)

Here is how platforms die:

1. They are good to their users; then
2. They abuse their users to make things better for their business customers; finally
3. They abuse those business customers to claw back all the value for themselves. Then,
4. They die

[formatting mine]

(Doctorow n.d.)

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